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Senior Media Planner / Media Supervisor

Unite & Take Over

The Sr. Media Planner/Media Supervisor is a more seasoned media planner responsible for the day-to-day coordination/execution and management of media plans. At this level, he/she is expected to have the ability to work more independently, working with his/her supervisors and more of less being the tactician.

The Sr. Media Planner/Media Supervisor is required to develop and maintain an intimate knowledge of their clients’ business and ensure that all client media requirements are executed in a timely and accurate manner.

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Responsibilities

Build a deep understanding of client business goals and marketing objectives, helping to translate into objectives/strategies.
Oversee daily workload of the Media Planners and assist in their training and development.
Manage the daily workflow of all client campaigns, including proposal development, campaign activation and maintenance, and post campaign reporting.
Oversee all aspects of the media plan execution, including issuing insertion orders, tracking spec development and implementation, custom unit production, and billing reconciliation.
Handle any client requests such as plan changes or budget changes and provide marketplace information.
Begin to develop stronger working relationship with clients.
Maintain strong relationships within the Media Community in order to bring innovative/first-to-market opportunities.
Utilize 3rd party research tools to develop target consumer profiles and identify strategic buying opportunities.
Assist in formulating, writing and presenting campaign/media recommendations.
Investigate creative, innovative approaches to strategically reach the target consumer and provide regular POV/ media recommendations to Client.
Analyze competitive activity in the marketplace and translate learnings into actionable insights.
Ensure a good working relationship with account and client teams to facilitate flawless execution of plans
Remain abreast of the overall media marketplace, and what opportunities are relevant to Clients

Requirements

Minimum of 4 years’ experience in Media Planning in an Agency environment.
Excellent verbal and written communication skills.
Strong proficiency with Microsoft Excel and PowerPoint required.
Desire to produce strong rationale articulately and effectively.
In-depth knowledge of media planning best practices and processes.
Proven organizational skills and attention to detail.
Track record of presenting to clients on a regular basis.
Ability to manage multiple campaigns in a fast-paced environment.
Must be able to pass a drug screening and background check.

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